where does your business come up on search results?
Search for your industry on Google, Yahoo!, Bing, Ask.com.
For example, if you manage a bakery and type a search for 'cupcake' -is your business listed on the first page above your competitors? |
basic$59 per month
|
popular$109 per month
|
competItor$209 per month
|
why hire an SEO expert?
Deciding which SEO company to go with can be very difficult, not to mention overwhelming. There is also the question as to whether or not SEO is something you can attempt yourself. So how do you weigh the countless thousands of companies out there and come to an informed and beneficial decision? Here are a few tips that can help with that:
1. The team working at J&N Optimization knows the tools needed for SEO analysis well. Its important to know what your competition looks like from an SEO level.
2. There's a learning curve. Professional SEOs already know what to do and how to do it. They can more efficiently analyze your website’s potential and quickly implement proven strategies to get your website going. Professional SEOs know what it takes to get a website in tip-top shape for its Google, Ask.com, Bing, or Yahoo! debut, or restructure an existing page to be more search engine friendly.
3. The sooner the better. Just as interest builds off of interest in a bank account, SEO builds off of SEO on your website. The faster your site is optimized, the better off your business will be. (For more information, check out our top ten myths about SEO page.
How to Choose an SEO FIRM
1. Many people ask friends and trusted business partners what their experience has been with SEO. J&N Optimizing gets most of its business through word of mouth. You can’t go wrong with this method.
2. If you don’t know anyone who has experience with SEO, then it is a good idea to take a look at what the focus of the company is. For example, if the company is a website designer, then their focus will be on making beautiful web pages for people to admire. While having an aesthetically pleasing site is important, it is not going to get Search Engine attention. Make sure the SEO firm is actually focused on website optimization. Another thing to keep in mind is your personal goals. Do you need people from international locations spanning the globe to see your site, or do you need local customers in your community visiting your pages? Each requires a different focus.
3. Does the SEO company promise to get you right to the number one spot of the search engine results pages? If so then I would be very sceptical, no one can guarantee a number one slot in any of the major Search Engines regardless of how competitive the keywords are.
4. To check out a potential SEO company, look into their company name. Find out if they are frauds, or if they have a bad reputation.
5.If you have found a company that you think might be right for you, ask them about some of the sites they have optimized and get references from their clients. If they refuse, then that should ring an alarm bell, as a good SEO company would be happy to do this.
6. Look at their own website, would it be good enough to get a good page rank? If the site wouldn’t get at least a page rank 4 or 5 then they probably wouldn’t be worth taking on board.
7. Does the company use automated submissions? If the answer is yes then do not use this company as automated submission can result in your being banned from search engines.
8. Is the company strictly white hat? If they use black hat SEO tricks then this can lead to you being penalized by the search engines and may see your site plummet in the results pages, or possibly banned altogether.
.
9. Does the company use link farms? These can hurt your website and spell long term doom for your business.
10. Speak with the SEO company personally. With the amount of SEO companies in existence today, finding a company where you can speak with a live person and have regular communication should not be difficult. Good impressions can often be an effective way to judge a company.
11.Don’t be misled by high prices. Top prices do not always mean the best service. Just because some SEO firms charge more than others, the quality of their work is not always reflected in this, as they might not be using their time and your money effectively, hence the high costs.
12. The contrary can also be the case. If you pay very little for SEO then you might get a poor service. The best SEO companies offer realistic prices.
13. Ask questions. Get as much information from the company as possible about the work they do, how they submit, what they expect to achieve for your business and how they will bill you. You need to be very clear about what you are going to get for your money.
1. The team working at J&N Optimization knows the tools needed for SEO analysis well. Its important to know what your competition looks like from an SEO level.
2. There's a learning curve. Professional SEOs already know what to do and how to do it. They can more efficiently analyze your website’s potential and quickly implement proven strategies to get your website going. Professional SEOs know what it takes to get a website in tip-top shape for its Google, Ask.com, Bing, or Yahoo! debut, or restructure an existing page to be more search engine friendly.
3. The sooner the better. Just as interest builds off of interest in a bank account, SEO builds off of SEO on your website. The faster your site is optimized, the better off your business will be. (For more information, check out our top ten myths about SEO page.
How to Choose an SEO FIRM
1. Many people ask friends and trusted business partners what their experience has been with SEO. J&N Optimizing gets most of its business through word of mouth. You can’t go wrong with this method.
2. If you don’t know anyone who has experience with SEO, then it is a good idea to take a look at what the focus of the company is. For example, if the company is a website designer, then their focus will be on making beautiful web pages for people to admire. While having an aesthetically pleasing site is important, it is not going to get Search Engine attention. Make sure the SEO firm is actually focused on website optimization. Another thing to keep in mind is your personal goals. Do you need people from international locations spanning the globe to see your site, or do you need local customers in your community visiting your pages? Each requires a different focus.
3. Does the SEO company promise to get you right to the number one spot of the search engine results pages? If so then I would be very sceptical, no one can guarantee a number one slot in any of the major Search Engines regardless of how competitive the keywords are.
4. To check out a potential SEO company, look into their company name. Find out if they are frauds, or if they have a bad reputation.
5.If you have found a company that you think might be right for you, ask them about some of the sites they have optimized and get references from their clients. If they refuse, then that should ring an alarm bell, as a good SEO company would be happy to do this.
6. Look at their own website, would it be good enough to get a good page rank? If the site wouldn’t get at least a page rank 4 or 5 then they probably wouldn’t be worth taking on board.
7. Does the company use automated submissions? If the answer is yes then do not use this company as automated submission can result in your being banned from search engines.
8. Is the company strictly white hat? If they use black hat SEO tricks then this can lead to you being penalized by the search engines and may see your site plummet in the results pages, or possibly banned altogether.
.
9. Does the company use link farms? These can hurt your website and spell long term doom for your business.
10. Speak with the SEO company personally. With the amount of SEO companies in existence today, finding a company where you can speak with a live person and have regular communication should not be difficult. Good impressions can often be an effective way to judge a company.
11.Don’t be misled by high prices. Top prices do not always mean the best service. Just because some SEO firms charge more than others, the quality of their work is not always reflected in this, as they might not be using their time and your money effectively, hence the high costs.
12. The contrary can also be the case. If you pay very little for SEO then you might get a poor service. The best SEO companies offer realistic prices.
13. Ask questions. Get as much information from the company as possible about the work they do, how they submit, what they expect to achieve for your business and how they will bill you. You need to be very clear about what you are going to get for your money.